THE LIFE BOUTIQUE

Cookie Policy

Cookie Policy

We use cookies and similar technologies to run the store, understand how visitors use it, and — with permission — improve marketing.

Essential cookies Opt-in analytics Opt-in marketing Last updated: March 2026

Tip: EU/UK visitors must be able to refuse non-essential cookies and still use the store normally.

Quick summary

  • Essential cookies run checkout, security, and basic site functions.
  • Analytics cookies (e.g., GA4) help us understand usage — only with consent where required.
  • Marketing cookies (e.g., Meta/TikTok/Pinterest) help measure and improve ads — only with consent where required.
1) What are cookies?

Cookies are small text files stored on your device by websites you visit. We also use similar technologies (pixels, tags, local storage) that help the site work, measure performance, and (if you allow it) improve marketing.

2) Cookie categories we use

Essential (always on)

Needed for site security, fraud prevention, checkout, cart, and core functions. Without these, the store can’t run properly. These cookies cannot be disabled because they are required for the store to function.

Analytics (opt-in where required)

Helps us understand visits and usage so we can improve clarity, speed, and conversion. Example: Google Analytics 4 (GA4).

Marketing (opt-in where required)

Used to measure and improve advertising and understand performance. Examples: Meta Pixel, TikTok Pixel, Pinterest Tag.

Preferences (optional)

Remembers choices like region/language where applicable, and improves experience. Kept minimal.

3) Tools on this store

We currently operate with the following services (some set cookies / tracking only after consent where required):

  • Shopify (store platform + checkout)
  • Google Analytics 4 (GA4) (analytics)
  • Meta (Pixel/CAPI for ads measurement)
  • TikTok (pixel for ads measurement)
  • Pinterest (tag for ads measurement)
  • Klaviyo (email marketing; may set cookies for forms/onsite tracking depending on configuration)
  • Gorgias (customer support; may set cookies for chat/help widgets depending on configuration)

Exact cookies and technologies may change as these services update or add new features. The purpose stays the same: essential / analytics / marketing.

4) Consent, refusal, and changing your mind

Where the law requires it (including EU/UK), we ask for your permission before placing non-essential cookies (analytics/marketing). You can:

  • Accept all,
  • Reject non-essential, or
  • Choose categories.

    • You can also manage cookies through your browser settings.

5) How long cookies last

Some cookies are removed when you close your browser (session cookies). Others remain for a set period (persistent cookies) so preferences and measurement work over time. Retention varies by provider and configuration.

6) Contact

If you have questions about cookies or consent, contact us at hello@thelifeboutique.co.